Tag: greeting cards

art

The Who of Greeting Cards

The Kedge Anchor

This is a real brief history. I won’t bore you with all the details so I’ll leave a some links for further reading.

You may or may not be familiar with Prang or Prang products. And you may be thinking what does this have to do with greeting cards. It was Louis Prang, born on March 12, 1824 in Prussian Silesia who was the son of Jonas Louis Prang, a Huguenot textile manufacturer. He was the apprentice to his father and learned engraving, printing and calico dyeing.

In Paris, during the mid 1800’s, Prang met and fell in love with his wife Rosa Gerber, a beautiful Swiss woman bound for Ohio where they started a family and had one daughter. In 1851 he and Rosa were living in Boston where he began to work for an engraver Frank Leslie. Later in 1856, Rosa encouraged him go out on his own and works with a partner creating lithographs of buildings and towns in Massachusetts.

Louis Prang sometimes known as “The Father of The American Christmas Card” was an award-winning Boston lithographer/inventor who, in 1873, reproduced a holiday card autographed by Christmas Carol author, Charles Dickens. Louis Prang printed his first Christmas cards in 1875 and brought them to London. The Christmas cards were a big success. The following year, he sold them in the Northeast of the US . It still took two more years before he had the corner market in the United States. By the late 1800’s, he printed more than 5 million Christmas cards a year.

I was today old when I learned Louis Prang was the Prang behind Prang products. I mean I didn’t know Prang was an actual person, not just a product. Though he still produced greeting cards and occasionally gave tours in his Prang Lithographic Factory in Roxbury he contributed to art education. So in 1875 took a step into art education where he found his true passion. It was as a public service he manufactured art materials and supplies.

Prang closed his lithographic factory in 1897 in Roxbury. He merged his company, The Louis Prang Company with the Taber Art Co. of New Bedford. He continued to produce and still produces high-quality work and made child-safe art materials. Those famous Ticonderoga pencils also known as Dixon Ticonderoga, purchased the right to his art materials in 1909. (At the time of this merger, Ticonderoga was known as the American Crayon Company). Louis Prang later died in 1909. Who knew?

For Further reading:

Prang.com

Prang Catalog

Prang History

History of Greeting Cards

art

April – National Greeting Card Month

The Kedge Anchor

Like “video killed the radio star” the digital age killed hand written letters and cards. Sending greeting cards is becoming such an old way of communicating. It’s a shame because it’s such a personal way to show someone how much you care. The only real downside of sending a greeting card or letter is the fact it has to be mailed. Texting, messaging and emailing are quicker, more real time it can lack personality. Ok sure you can apply an emoji or a “sticker” (and I loved stickers growing up) to give your digital message more personality, but then again everyone is using them, the same ones.

Greeting cards are getting expensive. It is far less costly to send an email or a text or post a birthday greeting on a Facebook page. Hand crafting a greeting card can be much more rewarding. It doesn’t need to be elaborate, it can be simple. How many times have you poured over the greeting cards at a store looking for the right one with the right sentiment? By crafting your own card it you can write exactly what you want to say. I can hear you saying “that’s hard” “I’m not a writer.” You don’t have to be.

I have been making greeting cards since I was old enough to hold a crayon. I can remember making birthday cards for my mom and dad, their birthdays were pretty close together. My mom used to sew on occasion, so I took some fabric scraps and construction paper and cut out an apron with a little pocket and added a bow. For my dad I cut out a shirt with a tie. I glued the fabric to the construction paper and voila I had a greeting card. Genius, lol. My greeting cards have advanced a little since then.

Journey with me the month of April with learning the history of greeting cards, hand writing, and greeting card tutorials.